This morning I spent an enjoyable couple of hours with a group of fellow artists who sell work on Artfinder, along with the team behind this successful enterprise. Created in 2012 by Jonas Almgren, soft-spoken, engaging and enviably good at business, Arfinder has succeeded where other have failed, most notably as a conduit able to sell my work on a regular basis. No mean feat. Artists are often seen as self-absorbed and elitist, and I'm sure some are, but my experience with most is of a self-affacing and gregarious individual, contented in their own creative challenges. Artists and those in creative enterprises are, on the whole, a friendly lot.
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April 2023
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